About Us

We want to build non-profits to do real good in the world. We genuinely like to serve other people.
Our CEO’s mother died of cancer as a child. His non-profit will be helping those with cancer deal with the trauma through therapy, as well as, help those close to someone with cancer (especially children) have therapy there as an option. He built this model while doing a project in high school and still believes in this ideal over a decade later. He volunteers frequently at his local church as he finds immense joy in doing good to others.
Our COO wants to start a non-profit to do Humanitarian aid in south east asian 3rd world countries. His father is from Southeast Asia and he lived in Cambodia for some time.
Our Head of Advertising wants to continue donating his time and money to aid his local church congregation.

We like to spend time with those we love.
We don’t believe in working endless hours. We believe in being efficient and effective while becoming experts in everything we do, so we can have enough time in our lives to spend with our pets and loved ones.

We don’t waste your time or money
Before taking on a partnership, we do significant amounts of research around your brand, product, margins, and competitors to understand is there a genuine viable business on Amazon. Because only 8% of sellers on Amazon are doing over a million dollars a year, most brands don’t have enough budget to waste money. We take on partners that we truly believe in their success. We brought in staff to help us scale off-amazon efforts, so we can add even more value to brands to help ensure their success. We also tie our payment to our brand’s success, so we win when our clients win.

SET started as a team to grow our co-founder’s 7-figure Amazon brands
In 2020, our co-founder found himselves with multiple fast-scaling Amazon brands without a team to manage it all. SET was born by the co-founders coming together to manage and scale the brands.